​

​

Abramowitz, M., Barwise, L., Berardi, M., Brangi, A., & Breault, M. (2013). East bay coalition      

for the homeless: Branding study and marketing strategy. Community Partnership Center. Retrieved from https://pdfs.semanticscholar.org/0ea8/c868c3f8ce3b79694125c792cd899cae4899.pdf.

 

Alfes, K., Shantz, A., & Bailey, C. (2016). Enhancing volunteer engagement to achieve desirable 

outcomes: What can non-profit employers do? Voluntas, 27(2), 595-617. Retrived from http://dx.doi.org.proxy.ulib.uits.iu.edu/10.1007/s11266-015-9601-3

 

Anderson, C. (2017). Moving from a promotion strategy to an engagement strategy. Reference 

& User Services Quarterly, 57(2), 89–92. Retrieved from https://doi-org.proxy.ulib.uits.iu.edu/10.5860/rusq.57.2.6523 

 

Bortree, D., & Waters, R. (2014). Race and inclusion in volunteerism: Using communication 

theory to improve volunteer retention. Journal of Public Relations Research, 26(3), 215–234. Retrieved from https://doi-org.proxy.ulib.uits.iu.edu/10.1080/1062726X.2013.864245

 

Brunette, C. A. (2011). The functional approach to volunteerism in organizational volunteers. 

ProQuest Central. Retrieved from http://ulib.iupui.edu/cgi-bin/proxy.pl?url=http://search.proquest.com.proxy.ulib.uits.iu.edu/docview/1024272347?accountid=7398 

 

Chen, Y. (2010). Sport event volunteer motivation and commitment. ProQuest Central. 

Retrieved from http://ulib.iupui.edu/cgi-bin/proxy.pl?url=http://search.proquest.com.proxy.ulib.uits.iu.edu/docview/613817059?accountid=7398 

 

Clow, K. E., & Carter, E. (1999). Advertising by non-profit organizations. Allied Academies   

International Conference. Academy of Marketing Studies.Proceedings, 4(2), 12-16. Retrieved from http://ulib.iupui.edu/cgi-bin/proxy.pl?url=http://search.proquest.com.proxy.ulib.uits.iu.edu/docview/192410361?accountid=7398

 

Filson Caryn, & Whittington M. Susie. (2013). Engaging undergraduate students through 

academic advising. NACTA Journal, 57(4), 10. Retrieved from https://search.ebscohost.com/login.aspx?direct=true&db=edsjsr&AN=edsjsr.nactajournal.57.4.10&site=eds-live

 

Harris, W. (2018). How to choose awesome company swag people actually want in 2019. 

Impact. Retrieved from: 

https://www.impactbnd.com/blog/how-to-choose-company-swag-people-will-actually-want

 

Hartenian, L., & Lilly, B. (2009). Egoism and Commitment: A Multidimensional

Approach to Understanding Sustained Volunteering. Journal of Managerial Issues, 21(1), 97-118. Retrieved from www.jstor.org/stable/40604636

 

Jensen, K. B., & McKeage, K. K. (2015). Fostering volunteer satisfaction: Enhancing collaboration

through structure. The Journal of Nonprofit Education and Leadership, 5(3) Retrieved from http://ulib.iupui.edu/cgi-bin/proxy.pl?url=http://search.proquest.com.proxy.ulib.uits.iu.edu/docview/1730192700?accountid=7398

​

Learment, F. (2017). Volunteers : How to attract and keep them. Retrieved from 

https://search-proquest-com.proxy.ulib.uits.iu.edu/docview/2170729569?accountid=7398

 

Mallory, J. (2008, Nov 04). Getting out the message that it's 'cool' to volunteer; Youth centre 

encouraging young people to make a difference through volunteer work. The Northern Light. Retrieved from http://ulib.iupui.edu/cgi-bin/proxy.pl?url=http://search.proquest.com.proxy.ulib.uits.iu.edu/docview/434384132?accountid=7398

 

Moore, E. W., Warta, S., & Erichsen, K. (2014). College students’ volunteering: Factors related 

to current volunteering, volunteer settings, and motives for volunteering. College Student Journal, 48(3), 386–396. Retrieved from https://search-ebscohost-com.proxy.ulib.uits.iu.edu/login.aspx?direct=true&db=psyh&AN=2015-40643-007&site=ehost-live

​

National Coalition for the Homeless. (2013, November 16). National hunger & homelessness 

awareness week. National Student Campaign against Hunger & Homelessness . Retrieved from https://www.nationalhomeless.org/projects/awareness/2013AwarenessWeekManual.pdf

 

Phillips, L., & Phillips, M. (2011). Altruism, egoism, or something else: Rewarding

volunteers effectively and affordably. Southern Business Review, 36(1), 23-35. Retrieved from http://ulib.iupui.edu/cgi-bin/proxy.pl?url=http://search.proquest.com/docview/883862483?accountid=7398

 

Saba Senses-Ozyurt, & Villicana-Reyna, N. (2016). Leadership characteristics and volunteer  

retention in nonprofit organizations. The Journal of Nonprofit Education and Leadership, 6(4) Retrieved from http://ulib.iupui.edu/cgi-bin/proxy.pl?url=http://search.proquest.com.proxy.ulib.uits.iu.edu/docview/1972461624?accountid=7398

 

Shye, S. (2010). The motivation to volunteer: A systemic quality of life theory. Social Indicators 

Research, 98(2), 183-200. Retrieved from http://dx.doi.org.proxy.ulib.uits.iu.edu/10.1007/s11205-009-9545-3

​

Sojung Kim, & Nam-Hyun Um. (2016). Recognition in social media for supporting a cause: 

involvement and self-efficacy as moderators. Social Behavior & Personality: An International Journal, 44(11), 1863–1878. spacehttps://doi-org.proxy.ulib.uits.iu.edu/10.2224/sbp.2016.44.11.1863

 

Valentin, C. (2019, Sep 25). How students can make a difference in the world. University Wire. 

Retrieved from http://ulib.iupui.edu/cgi-bin/proxy.pl?url=http://search.proquest.com.proxy.ulib.uits.iu.edu/docview/2296745956?accountid=7398 

 

Vrontis, D., Ktoridou, D., & Melanthiou, Y. (2006). Website design and development as an 

effective and efficient promotional tool: A case study in the hotel industry in cyprus. Journal of Website Promotion, 2(3/4), 125–139. Retrieved from https://doi-org.proxy.ulib.uits.iu.edu/10.1080/15533610802174995

 

Walker, A., Accadia, R., & Costa, B. M. (2016). Volunteer retention: The importance of 

organisational support and psychological contract breach. Journal of Community Psychology, 44(8), 1059–1069. Retrieved from https://doi-org.proxy.ulib.uits.iu.edu/10.1002/jcop.21827

 

White, M. D. (2016). Volunteer management: Understanding volunteer motivation and 

recognizing critical tactics for managing the volunteer workforce (Order No. 10124465). ABI/INFORM Collection; Dissertations & Theses @ CIC Institutions; ProQuest Central; ProQuest Dissertations & Theses Global. (1807638865). Retrieved from http://ulib.iupui.edu/cgi-bin/proxy.pl?url=http://search.proquest.com.proxy.ulib.uits.iu.edu/docview/1807638865?accountid=7398

 

Yi, F., Lanying, D., & Qian, L. (2017). How social media strategies of nonprofit organizations

affect consumer donation intention and word-of-mouth. Social Behavior & Personality: An International Journal, 45(11), 1775–1786. Retrieved from https://doi-org.proxy.ulib.uits.iu.edu/10.2224/sbp.4412

 

York, P. (2017). Effective volunteer engagement for sustainability and growth. The Journal of

Nonprofit Education and Leadership, 7(1). Retrieved from http://ulib.iupui.edu/cgi-bin/proxy.pl?url=http://search.proquest.com.proxy.ulib.uits.iu.edu/docview/1970708550?accountid=7398